Tag Archives: green

Adobe Creative Cloud or classic upgrade

Something to seriously think about, upgrading the system would cost $1000 or so (from CS5 Master), the cloud version $50 per month, so in a year (till the next upgrade that’s $600, and then the next upgrade for $500-600 is due).

I guess it’s cheaper, but what i really like is the 20GB storage and unlimited iPad App development option.

That sounds great and something to look into.

I appreciate any thoughts on this as we’re talking to people and do a test drive. We do use photoshelter and APF for image delivery, so that’s not a pressing issue, not paying for updates and freeing the machines from unsused applications that we might need for specific projects is more to the point.


Promo Postcards going greener as well

Mailing post cards always makes me think and hope that one day email marketing will replace the paper campaign. But while i’m conviced that it’s still a viable and necessary way of showing off some new work, i’m always concerned about the impact this has on the environment.

So it’s nice to know that my vendor, Modern Postcard in Carlsbad, CA now only uses pulp from sustainable forests that conform to the www.sfiprogram.org and www.fsc.org .

And above that the printing paper they actually use has a 30% post consumer waste content to cut down the use of new fiber overall.

If you haven’t received a mailer from me recently let me know, but also check you email inbox. I do send out email much more often and to a little bit larger crowd..

movie industry is going green

Our great friend Alysse Bezahler was part of a panel of Movie and TV producers at the Hampton Film festival today, discussing the efforts of making movie productions more environmentally friendly.

And I really think there’s a lot that still photo productions can learn. From exclusive digital communication and file exchange in the production phase to renting Hybrid’s, renting equipment so it can be reused, using low power lighting solutions. To cutting down is disposable everything from foam core to foam cups, water bottles etc., and asking suppliers for “greener” and recycled products in general.

More ideas are here:


I’m happy that we implemented already a great deal of these ideas, from preproduction mostly done online; to the actual digital shoot, which requires less equipment, no chemicals and smaller crews; to digital file delivery versus the trusty world wide courier system.

And nice side effect was that productions also saved money implementing these changes, something that entirely makes sense.